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3 myths of real estate investment

Real estate investment has always been an attractive option for those looking to generate passive income and build a good long-term investment portfolio. However, there are some myths that can deter people from venturing into real estate. In this article, we will debunk 4 of the most common myths about real estate investing and show you how tokenisation can help debunk these myths.

Myth 1: Real estate investing requires a large amount of upfront money.

It's true that real estate investing can require a substantial initial outlay, but it's not an absolute requirement. There are several ways to get started with little capital:

  • Consider investing in more affordable properties: Look for opportunities in emerging areas or properties in conditions that require improvement, which can result in lower prices.

  • Investment partnerships: Join a real estate investment partnership where several investors contribute funds to acquire properties together, sharing both costs and profits.

  • Tokenisation: Tokenisation allows the fractionation of properties into digital tokens, making it easier to invest in real estate with less capital. This token allows you to participate in real estate projects with a smaller investment.

Myth 2: Real estate investing is only for experts or professionals.

You don't need to be a real estate expert to invest successfully. Here are some steps to gain basic knowledge and establish a solid foundation:

  • Education and research: Spend time learning about the real estate market, current trends and investment strategies. There are a wide range of online resources, such as blogs, books and free courses.

  • Networking: Build relationships with industry professionals, such as real estate agents, mortgage brokers and other investors. Exchanging ideas and experiences can provide you with valuable information and investment opportunities.

  • Invest in tokenised projects: Tokenisation not only makes it easier to invest with less capital, but also allows novice investors to participate in real estate projects than people with knowledge of the industry. These tools are designed to simplify the process and make investment opportunities accessible to a wider audience.

Myth 3: Real estate investing is too risky.

While all investments carry some degree of risk, there are ways to mitigate risk in the real estate market:

  • Risk assessment and market analysis: Conduct thorough research on location, market trends and associated risks before investing. Analyse factors such as rental demand, economic growth and development prospects.

  • Investment diversification: Avoid putting all your eggs in one basket. Consider diversifying your real estate investment portfolio by acquiring properties in different locations or with different characteristics.

  • Tokenisation: Investing in fractionalised properties through real estate tokens reduces risk and increases liquidity. By being able to participate in different projects, it allows us to diversify our portfolio, have greater flexibility and reduce risk.

Myth 4: Real estate investing is complicated and time-consuming.

Although real estate investing requires a certain level of dedication, there are ways to simplify and optimise the process:

  • Automation and tools: Use property management tools and software to automate tasks such as rent management, payment tracking and tenant communication. This will save you time and simplify the management of your properties.

  • Professional property management: If you don't have the time or expertise to manage your properties, consider hiring a property management company. They will take care of day-to-day tasks such as tenant search, maintenance and rent collection.

  • Tokenised property projects: Thanks to projects like Equito, the process of managing and tracking your property investments is simplified to the highest level. By owning tokens, you don't have to worry about the management of individual properties, as administration and payments are done transparently in the app.


Now that you've debunked the 4 most common myths about real estate investing, hopefully you're better prepared to take advantage of the opportunities this market has to offer. Remember, you don't need a large amount of money upfront, you can learn and develop as a real estate investor, mitigate risks, generate long-term passive income and simplify the process through automation, professional property management and tokenisation. Start building your successful real estate portfolio today!


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